![]() This was the perfect soda, one that was incredibly sweet, yet still easy to drink. served to some as a culmination and realization of the fucked-up voting antics of years past, yielding to a bright new horizon of soda buymanship. While not an “elected” flavor, (two of its components were selected in previous campaigns), DEW.S.A. In April of 2017, Mountain Dew presented its magnum opus to the waistline-bursting public: a heavenly mixture of Code Red, Voltage, and White Out flavors gloriously packaged to somehow illustrate America’s independence in an exploding gleam of fuchsia-hued syrup. Unfortunately, lack of preparation led to one of my greatest personal failings: Mountain Dew: DewS.A. Nothing is ever promised, and we should be stockpiling as much of these bizarre flavor combinations whenever they cross our paths. All these campaigns and roll-outs have demonstrated to me is that Mountain Dew can never be trusted to keep a product on the shelves. But even if it was true, Pitch Black is barely available at select locations as of summer 2018. Let us ASSUME, that somehow Mountain Dew Pitch Black actually beat out Baja Blast in the 2016 election, which is of course absolute bullshit….(and the only controversial election that took place that year so I don’t know why we aren’t investigating this more). ![]() We were apparently very close to drinking a refreshing “ Hitler Did Nothing Wrong” over ice one summer….which would have been only half as embarrassing as drinking something like “ Game Fuel. The real issue with the DEWmocracy era is how easily the process is totally hijacked by assholes on the Internet ( Editor’s note: Just kidding! Everybody on the internet is already an asshole). Every couple of years we’ve been given new choices of flavors of Mountain Dew to vote for, and somehow, we trusted the good people at PepsiCo to keep the damn drink on the shelves permanently…AND THEY NEVER DO.Īctually no, that’s not the problem. When these polls are taken directly onto something as positive and uplifting as the internet, it never quite goes to plan, does it? For me, no such company (or campaign) resonates my distrust quite like the pathetically rigged Mountain Dew “DEWmocracy” roll-outs of the past decade. Or at least, that’s what they WANT you to think. My insane take on politics aside, the snack and drink companies are constantly trying to dial into consumer’s wildest desires whenever they claim to want the public’s opinion on a new product. Who’s the Vice President right now anyway? ….it’s Snickers Nuts Galore, right? …a man who clearly has a terminal case of Ligma. As a child I remember the election of the Blue M&M ‘s far more vividly than I have any political office held in the 1990’s, or anytime since. This fragment? The due process election of flavors and colors of the very junk foods that are scientifically engineered to keep us in a blubbery, docile, straight-ticket voting condition. Promotional material for Atomic Blue can be found here.In the waning days of capitalism, the working class laborers of the so called “free world” have been left with but a single vestige of democracy.By coincidence, Purple Thunder, Berry Monsoon and Atomic Blue: all three flavors were released on May 2nd and are exclusive to a certain franchise. ![]() In 2021, Kum & Go began to replace Atomic Blue with Major Melon at most locations, similar to how Speedway replaced Cyclone with Major Melon in March 2022. It was also released at Sheetz convenience stores not long afterward. In May 2020, it was officially released in Kum & Go gas stations locations in the United States in soda fountains as a permanent flavor. From this leak, there was no information at the time as to where would it be exclusive to. On February 21st, 2020, in a r/MountainDew Reddit post, Atomic Blue was first leaked by a user named u/Flashpath showing an image of Atomic Blue in its glass cup design from the official PepsiCo Beverage Facts website as a soda fountain exclusive, with the image showing its flavor as Electrifying Lemonade. ![]() Its tagline is " DEW with Electrifying Lemonade Flavor." History ![]() Atomic Blue, as its name suggests, is an Electric Lemonade (Sour Blue Raspberry Lemonade) flavor of Mountain Dew and has a blue look, partly having a comparable tasting flavor to that of Game Fuel (Lemonade) and Vibe. ![]()
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